Tim Cook

1960– · American business executive, former Apple executive chairman

Topics: engineering leadership, security, life, software design

• Steve was a genius and a visionary, and I've never viewed that my role was to replace him," said Cook. "Steve was an original. I've never really felt the weight of trying to be Steve. It's not my goal in life. I am who I am. I am focused on that. On being a great CEO of Apple.

  — Tim Cook

• Our base philosophy is to never fear cannibalization. If we do, somebody else will just cannibalize it. We never fear it.

  — Tim Cook

• You can converge a toaster and refrigerator, but these things are probably not going to be pleasing to the user.

  — Tim Cook

• We reject the excuse that getting the most out of technology means trading away your right to privacy. So we choose a different path, collecting as little of your data as possible, being thoughtful and respectful when it's in our care because we know it belongs to you.

  — Tim Cook

• I don’t think business should only deal in commercial things. Business, to me, is nothing more than a collection of people. If people have values, then companies should.

  — Tim Cook

• The privacy thing has gotten totally out of control. I think most people are not aware of who is tracking them, how much they're being tracked and sort of the large amounts of detailed data that are out there about them.

  — Tim Cook

• When we work on making our devices accessible by the blind, I don’t consider the bloody ROI.

  — Tim Cook